Typography—who knew?

I’ve just completed my first big typography project, and I totally underestimated how much there is to learn! Orphans, widows, en dashes, em dashes, ellipses, ligatures, quote marks and prime marks, single or double? THE LIST IS ENDLESS. The brief was to design a catalogue for the RNLI exhibition, ‘Saving Lives at Sea—Celebrating the RNLI.’ The focus was mainly on the typography, and alongside this we had to include our own photos depicting ‘Man vs. Sea’. It’s probably hard to tell at first glance, but this project has come a long way since my last post on it. I’ve changed the cover, added more pages, and just generally sat for hours adjusting the main body text. Every time I turned around there was another bloody orphan just chilling at the bottom of the page! These hours of editing weren’t helped by my decision to change a typeface dangerously close to the final printing week. I decided that although Futura and Bodoni go well together, Bodoni was a bit too inky—technical term. On top of this minor thought at the back of my mind, my tutor wasn’t too keen on Bodoni, not sure why, but who am I to argue? So my final catalogue uses Futura condensed and Baskerville. Overall, I’m really pleased with how it looks. I felt like I got to a stage where I understood how the pages were working and out of nowhere designing stuff started to make sense. Actual, practical sense. It was nice. The whole catalogue plan is 104 pages long, so these spreads jump 20 pages or so on purpose. Here’s what I did…

RNLI catalogue cover

Catalogue cover

RNLI catalogue

Inside title page

RNLI catalogue contents

Contents

RNLI catalogue

Quote page—these would separate the different sections within the catalogue

RNLI catalogue

Biography Page

RNLI catalogue

Quote page

RNLI catalogue

Quote page

RNLI catalogue

Editorial extract

RNLI catalogue

Editorial extract

RNLI catalogue

Editorial extract

RNLI catalogue

Editorial extract

RNLI catalogue

Editorial extract

RNLI catalogue

Quote page

RNLI catalogue

Index page

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